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The Environmental Warning

According to data from the U.S. Environmental Protection Agency (EPA) and the Center for Development of Recycling at San Jose State University, Americans throw away more than 8 Billion pounds (roughly 5.6 million tons) of direct marketing mail each year, averaging about 41 pounds per adult. Producing this massive volume requires harvesting between 80 million and 100 million trees annually and generates over 50 million metric tons of greenhouse gas emissions. Ultimately, the EPA estimates that approximately 44% of direct mail is thrown away unopened, resulting in more than 1 billion pounds of unused paper going straight into landfills every single year!

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